What Is Nexlem
Nexlem is a Claude Code-native content factory: one command produces a researched, quality-checked blog article plus all derived social media assets — no external APIs, no per-token billing.
All generation is delegated to Claude Code subagents. Nexlem never calls the Anthropic API directly; it runs on your Claude Max subscription through the Option A architecture established at v2.0.
What Nexlem Generates
A single campaign run produces:
- A researched, fact-checked, SEO-optimised blog article in Markdown
- A structured content atom library extracted from the article
- Four social media asset types derived from those atoms:
- Carousel slides (with layout plan)
- Social caption
- Reel script
- YouTube Short script
Each stage checkpoints to a local SQLite database. Interrupted campaigns resume from the last successful checkpoint — no work is lost if a Claude Code session ends mid-pipeline.
What Nexlem Runs On
Nexlem is built on two components:
| Component | Role |
|---|---|
Claude Code skills (.md files) | Orchestration — skills read context, call Bun utilities, and invoke agents as Claude Code subagents |
| Bun (TypeScript scripts) | Utilities — SQLite state management, config validation, structured I/O via the nexlem-sdk binary |
There is no Node.js requirement. There are no third-party service accounts. All text generation happens through Claude Code and your existing Claude Max subscription.
Who Nexlem Is For
Nexlem is designed for operators running a content factory across multiple sites — a single project can target a primary site and any number of satellite sites, with research shared across the group and writer/SEO/disclaimer steps re-run per site with that site's brand voice and relationship policy.
A typical operator has:
- A Claude Max subscription
- A content project directory separate from the framework
- One or more target sites with defined brand voice and quality gate thresholds
Nexlem is not a consumer tool or a hosted SaaS product. It runs locally inside Claude Code.
What Nexlem Does Not Do
| Capability | Status |
|---|---|
| Image generation | Out of scope — text and structured plans only |
| Social network publishing automation | Out of scope — Nexlem writes asset files; operators publish them |
| Third-party SaaS integrations | Removed at v1.4 — Canva, Cloudflare AI Gateway, Postiz, ElevenLabs were all removed |
| Standalone CLI execution | Not applicable — Nexlem is Claude Code skills, not a binary |
| Per-token billing or API cost tracking | Not applicable — generation runs through Claude Max subscription |
For hands-on installation and a guided first campaign, see docs/GETTING_STARTED.md.